Wash This Way
Patients, physicians, nurses – and even Healthy Bear – gathered in CHKD’s lobby this spring to help create a fun, educational music video reinforcing the importance of hand washing.
The video kicked off a “Wash
This Way” campaign created to highlight CHKD’s hand hygiene policies throughout
the organization.
Purposely
designed to be fun and lighthearted, the video featured members from every
branch of the CHKD family. Pediatricians, specialists, surgeons, nurses,
administrators, staff members and patients donned sunglasses and silly hats
while lip-syncing to lyrics about hand hygiene. The two-minute 80s-style
hip-hop video also featured clips from a variety of CHKD locations – from the
operating rooms and the rehabilitation unit to Newport News Pediatrics.
Released
during Patient Safety Awareness Month in March, the video is just one part of a
larger initiative to continue delivering safe, high-quality healthcare to
children throughout the health system. CHKD is one of more than 90 pediatric
health systems that make up Children’s Hospitals’ Solutions for Patient Safety
– a nationwide collaborative dedicated to sharing ideas and improvements on the
safety and quality of pediatric care.
Dr.
Sandip Godambe, CHKD’s vice president of clinical integration and quality, says
hand hygiene may seem like a simple concept, but it’s an important one that can affect
the care and safety of patients and families. “Hand washing
is something everyone can do to help each other and contribute to good health,” he says. “It was great to see how enthusiastic the
whole team was about working together to get this valuable message out.”